2 |Media Authority Launch Platform   

Strategy & Prestige Media Positioning

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Move from messaging foundation into active media placement as you bring your voice in front of audiences who trust the outlets we target. Launch your platform, establish audience connection, build lasting credibility and secure SEO rankings for your expertise. Contributor positioning means you control your message.

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5-Month Launch Engagement

Engagements start at $20,000

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• Strategy & PR Consulting → A personalized media strategy that aligns your book, message, and expertise with the right outlets and audiences. Credibility + presence converts to opportunities that will come to you for years to come.

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• Website Presentation Consulting → A focused audit of your site through an emotional lens, identifying what's undermining your authority and what needs to shift to inspire trust and connection. 

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• Media Materials Development → Develop articles, interviews, one-sheets, speaker sheets, bios, headshots and other related materials. Provide what editors and producers need to thoroughly review your background and branding.

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• Media Contributor Positioning → Develop an ongoing relationship with select media outlets. Not a one-time article, but a recognized byline that builds interest and credibility over time. Positioning as a trusted, recurring expert on outlets whose audiences already align with your message. Your articles live permanently on these platforms, building your SEO authority while signaling credibility to new audiences, media bookers, and event organizers who research you before saying yes.

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• Spotlight Feature Interviews → A powerful opportunity to reveal your story, your background and the elements that insired your work. We will provide the framework and craft the final interview. Select editors will be very receptive due to the human element that flows beneath your expertise.

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• Content Development Support → We work with you to create powerful articles, interviews, media segments and materials to highly motivate editors and producers to welcome you into their platform. Being positioned is part of the goal. Being positioned with enthusiastic promotional support is the ultimate objective, including media platforms and their related social media.

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• Revenue Model Development → Full promotional support via related content and links initially to support your revenue models, and create pathways for upcoming books, events and services. Your platform becomes a living, ever-changing mechanism to connect, create and assess your business models over time.

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• Organic SEO → As your content goes live on powerful websites with top Google rankings, your links provided by the site to your home page, sales pages, social media and additional content will be greatly impacted. Achieving and maintaining Page One Google rankings for relevant content topics places you far ahead of other thought leaders and change makers consistently for years to come. This is the foundation of PR and a highly effective platform. Many spend huge dollars on ads, which provide only visiblility, but lack the connection, crediblity and consistency PR provides.

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• Placement Reporting & Review → Full rapid reporting via email of all placements, including dates, outlets, article placed and relevant promotional support provided by the outlet. This can include home page promotion and newsletter promotion. Ad rates for such promotion often runs 10X+ PR costs.

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• Social Media tie-in Strategy → Amplify placements as editors give you shout-outs on some of the most powerful social media platforms available. Many outlets have millions of followers, giving your social media a boost with no additional effort of costs on your part.

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By month 6, you'll have an established contributor presence on credible media, a growing SEO footprint, and a clear picture of what's driving results.

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12-Month Full Platform Engagement

​Engagements start at $40,000

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Increase your media presence with in-depth ongoing Contributor positioning online, podcasts, print and/or TV. Elevate your platform, nurture audience connections, build legacy credibility and secure additional SEO rankings for your expertise. 

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• Press Releases Development & Distribution → Editors rely on wire services for breaking news, popular trends and breakthrough products and services. Reach major outlets with one release, receive thousands of backlinks and establish top-tier media crediblity. 

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• Extended Media Presence → Continued contributor positioning online, establish critical relationships with new media, and maintain authority over the topics and conversations that audiences rely on you for as you grow your message globally.

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• Speaker Development → Build your voice as a sought-after Speaker in your community, nationally or globally. Develop topics, connect with events and summits, and up your presentation on your website. Elevate your materials to keep pace with your growing media platform.

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​After 12 months, you'll have a recognized, searchable presence across media with Speaking opportunities, loyal audiences, new media requests, and momentum that continues to compound.